New to Coaching?

PCMA Professional Coaches Mentors and Advisors

FIND A COACH $\Spacer-5x5.gif$ | $\Spacer-5x5.gif$ ABOUT COACHING $\Spacer-5x5.gif$ | $\Spacer-5x5.gif$ OUR COMMUNITY $\Spacer-5x5.gif$

Types of Coaching

1	•	Leadership Development
2	•	Executive Development
3	•	Accountability Culture
4	•	Strategy and Planning
5	•	Sales
6	•	Team Development
7	•	Organizational Change
8	•	Career
9	•	Communication
10	•	Business Consulting
11	•	Marketing / Branding
12	•	Presentation / Media

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About Coaching • New to Coaching?

The field of coaching is growing quickly, and is continually redefining and refining itself in the process. Even coaching and consulting experts do not always agree on precise meanings and applications. It is our intent to give you some basic distinctions to help you in your inquiry to find the right coach for you and your company.

About Coaches and Coaching:
Business Coach, Executive Coach, Life Coach – you might have heard these descriptors before and may have wondered how they differ and what kind of coach is right for you and your company.

Business coaches are defined both by the type of coaching and by the person or group receiving the coaching within an organization. Business coaches blend what you want to accomplish with who you are in your business or organization, along with the context for the coaching engagement. Many coaches provide coaching to diverse levels of management and may have specialties within the twelve types of coaching described in the Types of Coaching.

The coach most well versed in a particular environment is the one who is usually best suited to work in that situation.

One Executive Coach may concentrate on leadership development, strategy, and organizational change to the C-level leaders in an organization.

Another Business Coach might specialize in leadership development coaching to organizational managers.

Business Coaches primarily focus on the vitality and success of an individual’s business, career, team or organization, and some elements of life coaching may be addressed during coaching engagements.

For the most part, business coaches are successful business people who have also trained themselves as professional coaches and now offer their clients blends of their own real business experience and knowledge, combined with coaching expertise.

Business coaches are the broadest definition of the coaches you will find in PCMA.

Executive coaches are a subset of business coaches who focus on senior managers in organizations.

Certain types of Business Coaching are most applicable in particular environments.
For example, Strategy Coaching is most typically applicable to the executive suite, while Sales Coaching is more typically applied at the division or division manager level.

All 12 types of business coaching can be applied to diverse people or groups in organizations, regardless of the client’s role or management level.

Life Coaches primarily focus on personal decisions affecting lifestyle or quality of life, such as defining personal objectives, personal goal setting, work/life balance, healthy living, and making relationships and families work.